In July 2004, Patrick Le Lay, who where at this time CEO of TF1 (the first privately owned television in France), was sentenced to a mediatic death because he says a plain thing, which was, at this time, taken out of its context, but which made him notoriously famous :
« What we sell to Coca-Cola, it’s available human brain time. « (cf wikipedia)
Today, I have a far better inappropriate expression to tell you about, an expression that has been totally unnoticed, but that really deserves your attention.
Guess what funny name Internet access providers and Internet content providers gave to Internet Users ?
Let me tell you a little story…